VTG Smoothie Button Down Necktie Skinny 1960s Textured Crest Madmen Unique White

VTG Smoothie Button Down Necktie Schreter Skinny 1950s 60s Mad Men Atomic White * Era: Likely 1950s–1960s * Maker: Schreter / Smoothie * Style: Button-Down Skinny Necktie * Color: White & silver * Design: Unique textured stripe pattern with a textured crest featuring a black circle, three crosses, and a white circular center * Features: Three buttonholes at the tail of the tie for the distinctive Smoothie button-down design * Condition: Good gently used vintage condition; please see photos for details and measurements History: A fantastic example of the distinctive mid-century Smoothie button-down tie by Schreter. Schreter developed its button-down necktie concept in the early 1950s, with three buttonholes allowing the narrow end of the tie to attach directly to the wearer's shirt buttons. The style was being commercially sold by 1954. This example combines that unusual construction with a very cool textured stripe pattern and woven crest, making it an excellent piece of vintage men's fashion with strong Mad Men, Atomic Age, and mid-century appeal. Keywords: Vintage Smoothie tie, Schreter, Schreter & Sons, button down tie, button-down necktie, skinny tie, narrow tie, 1950s tie, 1960s tie, Mad Men, Atomic Age, mid century, MCM, retro menswear, white tie, silver tie, textured tie, woven crest, vintage men's fashion, collectible necktie